Webinars and Workshops
Check out our past webinar, workshop, and facilitation offerings. We would love to present to your organization or build a custom program tailored to meet your needs.
Shifting Your Focus: Raising funds and engaging donors during a crisis
As we begin to navigate an uncertain landscape over the next few months, nonprofit professionals are being challenged to make difficult decisions to cancel events and fundraising campaigns that are key to the success and financial health of our organizations.
Gain insight on how to continue to raise funds by shifting your focus, ensuring you have the right communication and learn new ways to implement creative ideas.
KEY TAKEAWAYS
Yes! It is okay to fundraise
It’s the basics with a technology twist
Have a plan and stay true to your mission
Connect and reconnect - every donor is important
Be authentic, honest and show gratitude
Understand that everyone you speak with is impacted
Communicate and listen.
The Virtual Donor: How do you engage and retain donors you have never met in person?
Is this a new category? How will the virtual donor change your fundraising? How you raise funds? What part will they play in your overall strategy now?
With the emergence of virtual events, we now have a whole new class of donors that we need to a develop a specific fundraising plan for. Engagement with virtual donors will require intentional messaging; campaigns around sustained giving and storytelling.
Learn more about this digital donor, the different platforms they utilize, what is needed to communicate and engage to retain as donors.
KEY TAKEAWAYS
Identify and understand who the virtual donor is
Learn which channels they are using to engage
Examine where the virtual donor fits in your fundraising plan
Ideas on how to engage and retain
Marketing strategies needed
Steps to create a successful outreach campaign
Worksheets: Sample engagement and outreach plan
The Art of Connecting with your Digital Donor: Create a plan to capture and engage
With the emergence of virtual events and digital interactions, we now have a whole new class of donors that we need to a develop a specific fundraising plan for.
Engagement with this digital donor and consumer will require intentional messaging; campaigns around sustained giving and storytelling.What part will they play in your overall strategy? How will the virtual donor change your fundraising? How you raise funds?
Learn more about this virtual digital donor, the different platforms they utilize, what is needed to communicate, engage and retain.
KEY TAKEAWAYS
Who is this virtual digital donor
Which channels are they are using to engage.
Where do they fit in your fundraising plan
How to engage and retain them.
Marketing strategies for virtual donors
High-level steps to create a successful outreach campaign.
Embracing the Digital Pivot - Utilizing technology effectively in fundraising
The time for digital fundraising is now. Out of necessity, both donor engagement and fundraising are shifting online and new norms in fundraising are being created.
In this session, we will explore the different ways digital fundraising channels can be utilized to help you achieve your fundraising goals, share actual use cases and talk through what ways of traditional outreach can (and should) remain the same. Out of crisis comes innovation – it’s time to embrace digital as an important and necessary tool in your fundraising toolset.
Learn about various different digital fundraising tools and how organizations are using them to pivot their fundraising efforts.
KEY TAKEAWAYS
How to engage donors with a mix of traditional and digital tools
Current state of fundraising
Right foundation for digital success
Worksheets: Organizational assessment and digital fundraising audit
Unlocking Digital Fundraising to Grow your Giving
Today’s consumers are more empowered than ever. Donors now expect to engage when they want, where they want whether it be via the web, mobile or tablet and connect at any time they want. They want you to know who they are and provide relevant information based on what interests them. Providing donors with multiple ways to support your organization digitally, within context and connected to your brand is most important. Learn ways to take advantage and incorporate multi-channels to grow your fundraising, strengthen relationships, maximize digital giving and engage donors. Learn what small changes you can make now for the greatest impact.
KEY TAKEAWAYS
Start with a solid foundation
Knowledge of current trends
Assessment of todays’s outreach
Identify where to integrate digital giving to enhance the donor experience.
Worksheets: Organizational assessment and digital fundraising audit.
A tailored version of this course has also been presented as: How to Incorporate Technology into Your Fundraising Strategy
Conversations with Fundraising experts
Experts in designing and/or facilitating networking sessions and industry round tables.